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Caleb Giddings

Ideas & Concepts,

Expanding your lane

In my first post, I talked about the value of knowing your lane – how to understand your area of expertise as well as being aware of what your blind spots are. Today we’re going to look at what you can do once you reach a level of comfort with your current lane. First and… read more »

Knowing your lane – introducing Caleb Giddings

I’m Caleb Giddings, I’ve been in the firearms industry for over a decade now. I’ve held almost every job you can imagine in the gun industry; paid professional shooter, writer, gun store owner, online provacatuer, magazine publisher, marketing guru, advertising salesman, and even failed reality TV show contestant. I’m also an NCO in the USAFR… read more »

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